I side with actors and entertainers who want nothing but to have the rights to their own likeness; it feels like an invasion of privacy for there to be no control of AI that can take your face and voice and make you say and do things you would never do. This may contribute to the ruining of a perfectly fine reputation, perhaps someday being marked with disdain because somebody "saw what they (actors) did" and wasn't being told the truth of how what they witnessed was developed. While it is convenient to not have to pay anybody to do exactly what you want them to do as a director or large company, it's your working partners' loyalty that you are risking when using AI to essentially tell them, "there's no need for you."
One of the most specific concerns in the SAG-AFTRA strike is the use of AI. In this case, the use of technology to mimic an actor's face, body, voice, etc. To actors in the strike, this causes concern in terms of job opportunities. There have been dozens of creative works projecting the "what-if" factor of artificial intelligence seemingly taking over the world. It may not be as Terminator -esque as an issue of robots with laser guns, but it does threaten the actors who put in the work to bring entertainment to us every day. " ... it's unlikely that the writers who penned those sci-fi scripts, or the actors giving soul to a machine, ever thought that AI might represent a serious threat to their livelihoods," (Lawler, 2023). The issue from the perspective of law lies within the actors' likeness. Their features, uniqueness, and talent, are all at threat when AI can generate and animate these individuals and take from them what they gave the industry. ...
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